Power in pink has to do with breast cancer, they joined power in pink with she's a fighter clothing and accessories. They do this to help bring awareness to breast cancer. They travel around the US and Canada and have events for breast cancer. Under Armour also has events at the headquarters in Baltimore to help raise money for breast caner. On Under Armour's website they have stories of women who have breast cancer and how they fight it. Under Armour has moonlight walks to help bring awareness and money for breast cancer. Under Armour also has many Power in Pink clothing and accessories.
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